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7 Leading Causes of Downtime and Proven Prevention Strategies

Website downtime doesn’t just inconvenience users—it costs businesses dearly. A widely-cited Gartner study found that downtime costs an average of $5,600 per minute, but more recent research shows costs have risen significantly. According to a 2024 EMA Research study prepared for BigPanda, the average cost has climbed to $14,056 per minute, with large enterprises facing […]

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How Downtime Affects SEO and How to Mitigate the Impact

Website downtime can be a major setback for businesses. Beyond frustrating users, it can negatively affect search engine optimization (SEO), harming your website’s visibility and credibility. Search engines like Google prioritize sites that offer a seamless experience. If your website frequently goes offline, it signals unreliability and may even lead to de-indexing. In this article, […]

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